Get to know us better by dipping into our blog, a somewhat regular selection of thoughts and musings intended to be of interest to those who like to think about their own Author Journey and who may be curious about Christian retail events.
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August 2024
The Buoyancy PR authors and staff had a great experience in Ft. Wayne August 4-6 at the Christian Product Expo, sponsored by the growing Christian Retail Association (CRA). CPE carries as its descriptive slogan, “Where the Industry Does Business” and that...
July 2024
If you are getting some interviews or coverage from the media, or noting new online book reviews or getting social media praise, what are you doing to make sure you amplify it to receive the maximum benefit, and reach the...
July 2024
Going to CPE? Preparing your own publicity materials? Here’s some info we shared earlier this year that it feels like might be helpful to reprise in mid-July while some of you authors are preparing for some media opportunities to promote your books...
June 2024
Recently in this missive I wrote about the Christian Product Expo (CPE) and how important I felt authors were to making the show special, because Christian books aren’t just any old product one might find at zillions of other trade shows. They...
